Advertising & Creative

2+ hour, 5+ min ago   (1156+ words) Home » News » X Brings Back Twitter’s Old Lead Gen Ad Format Twitter’s long-gone Lead Gen Ads are getting a second life on X – in the form of a call-to-action ad, letting users submit their contact information directly within a promoted post,…...

3+ day, 3+ hour ago   (273+ words) According to @AINewsOfficial_ the Higgsfield Plugin for ChatGPT generates research, hero images, and multi-format video ads from one prompt. The Higgsfield Plugin for ChatGPT enables users to create complete marketing campaigns from a single prompt covering research hero images video ads…...

3+ day, 1+ hour ago   (1435+ words) Automotive engineers test cold-start performance by sending test fleets into different climates and comparing results against how vehicles normally perform in each place. Marketers face a similar problem with much of their media budget. Nobody can choose which person sees…...

5+ day, 9+ hour ago   (1036+ words) The Estée Lauder Companies is broadening its digital approach as consumers increasingly look for beauty products in ways that go beyond traditional search. The company has entered a global strategic partnership with Profound, an AI marketing platform, to track and…...

5+ day, 21+ hour ago   (115+ words) Dakich: Sydney Sweeney’s Ad “Might Be the Best Ad I've Ever Seen” | Don't @ Me w/ Dan Dakich Fox News Dakich: Sydney Sweeney’s Ad “Might Be the Best Ad I've Ever Seen” | Don't @ Me w/ Dan Dakich Dan claps back at…...

1+ week, 20+ hour ago   (360+ words) Adsap is our product. Facts about Google's server are from its public repository as of September 13, 2026. Google calls this initial release read-only. It reports and diagnoses, and it will not make changes to your account. That is a sound choice…...

1+ week, 4+ day ago   (559+ words) This article about a business scenario is adapted from a 2020 Asian Institute of Management (AIM) business case for classroom discussion. When a new challenger enters a space where there is an entrenched duopoly, what challenges does it face? What are…...

1+ week, 4+ day ago   (205+ words) According to @CNBC, Amazon is allowing its advertisers to run campaigns in ChatGPT, boosting OpenAI’s ad business and enabling retail media integrations. Amazon has partnered with OpenAI to allow its advertisers direct access to ChatGPT, creating new pathways for targeted…...

1+ week, 4+ day ago   (172+ words) Adobe is the clearest casualty of the new rules, and its removal signals that even established software brands are not exempt once OpenAI decides a category overlaps with its own roadmap. The company had taken part in OpenAI’s early advertising…...

1+ week, 4+ day ago   (374+ words) Snap chief business officer Ajit Mohan is stepping down after four years; Ronan Harris will take over as CCO. Snap is reshuffling its top advertising leadership, with chief business officer Ajit Mohan departing after helping rebuild the company's ad business…...